What is affiliate marketing and how does wadata give you a new way of earning?

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What is affiliate marketing and how does wadata give you a new way of earning?

What exactly is affiliate marketing?

Affiliate marketing definition

Affiliate marketing is a model of advertising in which the brand pays other publishers ( bloggers, websites) to advertise their products and services and generate sales. Affiliates place ads or market the products or services on their website, app, or blog. Commissions are paid on leads that convert to sales.

So let’s dig in further about how the income derives from affiliate marketing techniques.

Revenue from affiliate marketing

Revenues will rise and Fall

Your income will go up and down for many reasons, including website transactions, shifting trends, and the end of programs that were converting well for you.

This is why it is risky to put all of your eggs in one basket. 

If your income comes from multiple resources, you have a mix of options avoiding the risk of seeing your income drop significantly if your situation changes.

How affiliate marketing works

You never know what will be successful. 

What converts and what is not isn’t always a straightforward way.

User experience counts the most when you plan your marketing efforts for platforms such as the affiliate marketing model. You sometimes have to throw everything at the wall and see what sticks. 

Basically, this happens due to the way that affiliate marketing works. An affiliate gets a commission for communicating (marketing) another person’s or company’s products. The affiliates search for a product they enjoy, then promote that product and earn a piece of the profit from each sale they make. The conversions are traced via affiliate links from one website to another. 

However, stats manipulation may appear as advertising networks are not always as honest as their marketing implies. The nature of tracking is that stats will never match up a hundred percent, but sometimes the difference is so significant that the affiliate program cannot hide the fact they are ‘cooking’ commissions. Stats manipulation is a real problem.

Something that you should also keep in mind is the Minimum Payments.

The minimum payment is a necessary evil in the advertising platforms world. Companies are not expected to send payment every time an affiliate makes a two-euro commission.

Unluckily, the nature of minimum payment limits means that affiliates do not get paid for all their generated sales. 

High minimum payment thresholds can cost marketers a lot of money.

Wadata: affiliate marketing alternative

In Wadata, we change the rules of the rewards programs and the affiliate marketing for e-shops!
Your clients will be able to:

  • Redeem points from reward programs in any business!
  • Exchange points with other members and between programs
  • Earn wadata coins on every transaction

Discover Discount vouchers. Discover wadata!

Remember that nearly 93% of Shoppers use vouchers or discount codes During the Year.

So, the vast majority of consumers are asking for a good deal and everyone appreciates a good deal, right? Why not offer this to your customers and have an additional revenue channel for your business? 

And you will gain more happy customers with low acquisition costs.

Promotions and vouchers can also help your customers feel a connection with your brand. Basically, they may understand that your brand can handle their needs and create offers that customers really want.

Request a demo today to learn how Wadata can help you scale.


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